For the past 15 years, I’ve been in various digital marketing roles, from specialist to management, working both on software and hardware products. And I’ve learned that this career favors people who can do eight things exceptionally well. If you’re thinking about a career in digital marketing or want to take your career to the … Read more
In a competitive business landscape, you have to find effective strategies that give you an edge over your competitors. And that’s where social proof comes into play.
This blog post answers 25 of the most common questions about ICO marketing services. Topics covered include how to choose an ICO marketing agency, what to expect from an ICO marketing campaign, and how to measure the success of your ICO marketing efforts. An ICO marketing service is a service that helps companies promote their … Read more
ChatGPT has entered the chat, bringing the resurgence of the conversation around artificial intelligence (AI) and marketing.
Successful empathetic marketing is about connecting your audience and your brand. That doesn’t mean just throwing ads at your audience. It means creating truly valuable assets — content that serves customers’ needs and addresses their most significant pain points.
Traffic, leads, sales—the more you get, the better. Having a singular focus on one marketing strategy can bear fruit but almost always reaches a cap. That’s where multi-channel marketing comes in. If you want to maximize sales and minimize marketing costs, a multi-channel approach can help you capture customers you may otherwise never reach. But what is … Read more
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Whether you’re launching a new business or already have one, having a small business marketing strategy that includes a strong online presence for your brand is essential.
Imagine all you needed to make money online was a website. You don’t have to create your own products or offer a service. Sounds good? Welcome to affiliate marketing. According to Statista, business spending on affiliate marketing hit $8.2 billion in the U.S in 2022 and Influencer Marketing Hub estimates that the industry willl continue … Read more
